crystal kimber - finalist - fashions on the field 2013 - flemington

Myer – Fashions on the Field – Finalists 2013 (Part 1)

 Myer Fashions on the Field Interstate Winning Looks

The Myer Fashions on the Field competition was officially launched yesterday at Flemington in front of VIP guests and media. The interstate finalists and the People’s Choice winner were gathered on the day to show us their winning style. Braving the chilly fifteen degrees morning, these lovely ladies smile and strutted as they faced a barrage of photographers, bloggers and other media types.

These interstate finalists were:

  • Western Australia – Kate Watts
  • Queensland – Crystal Kimber
  • People’s Choice Winner – Elena Gold
  • Tasmania – Alex Hecker
  • South Australia – Jennifer Marsh
  • New South Wales – Kelli Odell

(Make sure you scroll down to find the link to part 2 of the photos of all finalists).

Who will win the Fashions on the Field 2013?

These finalists will watch the Victorian fashionistas battle it out over the three big race days during the Flemington Cup Carnival, to win a place to compete alongside them for the prestigious National Fashions on the Field title. With stacks of prizes up for grabs, including a $75,000 Lexus, I think it will be a nervous wait! Will one of these interstate ladies pull the fashion title from under Victoria’s feet or is it time for a Victorian winner again? It’s been a few years since a Victorian contestant won the prize pool. Watch this space as we bring you coverage of the Myer Fashions on the Field at Flemington.

It’s not all hard work. Smiling constantly while covered in goosebumps in front of cameras is a small price to pay for the end prize. Unfortunately, only one will walk away with the loot. For the rest, they are celebrities for the week. They will appear on the front page of newspapers and in magazines, rub shoulders with celebrities and have stunning photos taken of them to remind them of their achievement. It’s a money-can’t-buy type of experience which sees so many hopefuls spending up big in retail stores leading up to this event.

Among this group of fashionable ladies, some have spent up large while some have been resourceful and creative, designing and making their own outfit. Either way, the end result sees them all as equals heading into the final competition.

Queensland – Crystal Kimber

Australian Finals - Fashions on the Field 2013 - Melbourne Cup

national finalists - Queensland


Western Australia – Kate Watts

Kate Watts - Western Australia

purple - what to wear for the melbourne cup

fashions on the field - Western Australia Finalist - Kate Watts



People’s Choice – Elena Gold

people's choice finalist - Elena Gold

winning outfits 2013 - Finalists Fashions on the field

spring racing - what to wear in 2013


Here are more pictures of the finalists: Melbourne Spring Carnival – Myer Fashions On the Field – PART 2

Spring Carnival Melbourne – all the photos:

Fabulous Femme and Freshphotography love taking portraits, especially when the subjects are this immaculately groomed! We aim to bring you the best photos of the fashion and fun during the Melbourne Cup Carnival. Enjoy!