fashion photographer melbourne australia - for australian blog

Feeling Shifty

Every women’s wardrobe should house some shift dresses. The classic shift is a style which flatters every body shape! Depending on how you choose to style it, this staple piece can see you through a day in the office until the nights end. One of the great things about shift dresses is that you won’t feel the least bit uncomfortable if you decide to over-indulge while dining out!

Classic shift dresses

The shift dress is a classic, loose fitting design which allows the wearer plenty of freedom of movement. It’s a dress for those wanting to combine style and comfort. You may want to choose some single colour-block styles to start your shift dress collection off. If you are a huge fan of them like I am or are wanting something with more colour, have a look at the collection from Elm Knitwear.

Elm Knitwear

Elm Knitwear is a Geelong based label whose designs are inspired by art, travel and a colourful lifestyle – which suits me perfectly! Using natural fibres, they have produced beautiful designs which are easy to wear. Elm specialises in knitwear for both the cooler and warmer months, and now they also produce lovely summer pieces such as these gorgeous shift dresses!

 What a backdrop for a fashion shoot …

For this photo shoot, we decided to head down the coast to Cape Schank in Victoria. What a superb backdrop the rocks and the sea made. We had been down there many years previously and have been wanting to return for some photography work. It was a perfect choice and it was a perfect summers day. Keep a look out for the other photo shoot we did down there – it was quite magical.

Thanks Elm Knitwear for the gorgeous dresses! I will love wearing them over and over again.


melbourne -mornington - coast

fashion photography - shift dresses  - creative photo shoot on the mornington peninsula

coastline mornington - travel australia

styling a shift dress

seagulls at the coast

fashion shoot

elm knitwear - shift dresses

model photography

girl sitting on the rocks - waves in the background - ocean


landscape on fashion blog

fashion photos

rocks landscape with girl

elm knitwear geelong

geelong shoot

Dresses: Elm Knitwear

Shoes: Wittner and Nine West